Tuesday, May 19, 2009

USA TODAY Remains Most Widely Read Print Newspaper in the United States

19 May 2009 15:43 Africa/Lagos

USA TODAY Remains Most Widely Read Print Newspaper in the United States

MCLEAN, Va., May 19 /PRNewswire-USNewswire/ -- USA TODAY remains the most widely read newspaper in the United States according to the Spring 2009 Mediamark Research Inc. (MRI) report released today. USA TODAY reaches more than 3.7 million print readers daily, an increase of 3.4% since MRI's Spring 2008 study, up 2.9% since Fall 2008.

USATODAY.com also saw substantial growth, with a 20.5% increase in daily audience since the Spring 2008 study, up 11.4% since the Fall 2008 release. The daily network audience number, comprising USA TODAY print readers and visitors to USATODAY.com, is nearly 5.8 million adults.

"USA TODAY is proud to remain the most widely read print newspaper in the country," said David Hunke, president and publisher of USA TODAY. "The most recent numbers from MRI show that more people are choosing to read USA TODAY than any other newspaper in the country, with 414,000 more print readers per day than our nearest competitor The Wall Street Journal, and 817,000 more print readers than The New York Times."

USA TODAY was founded in 1982 with a mission to serve as a forum for better understanding and unity to help make the USA truly one nation. Through its flagship newspaper and popular Web site, USA TODAY engages the national conversation and connects readers online through social media applications. USA TODAY, the nation's top-selling newspaper with a total average daily circulation of more than 2.1 million, and USATODAY.com, an award-winning newspaper Web site which launched in 1995, reach a combined 5.8 million readers daily. The USA TODAY news and information brand also includes: USA TODAY Education, USA TODAY LIVE, USA TODAY Mobile, Open Air magazine and USA TODAY Sports Weekly. USA TODAY is owned by Gannett Co., Inc. (NYSE:GCI) .


CONTACT: Alexandra Nicholson, Manager/Communications of USA TODAY,
+1-703-854-5872 or anicholson@usatoday.com


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